MARYVILLE, Mo. – Dr. Tiebing Shi, an assistant professor of marketing in Northwest Missouri State University’s Melvin D. and Valorie G. Booth School of Business, received the 2017 Governor’s Award for Excellence in Education Wednesday during a ceremony with Gov. Eric Greitens in Jefferson City, Missouri.
The Governor’s Award is sponsored by the Missouri Council on Public Higher Education and presented annually to an outstanding faculty member from each of Missouri’s four-year higher education institutions. The Northwest recipient is selected by its Dean’s Council from among the recipients of the University’s Dean’s Faculty Award for Teaching.
Northwest announced Shi as its recipient of the Governor’s Award in September during the University’s annual Dean’s Faculty Award reception.
Shi joined the Northwest faculty in 2010 and teaches courses in advertising and promotion, consumer behavior, marketing management, and international marketing and business.
His peers recognize him for his use of an innovative teaching methodology that engages students in the application of the concepts they learn. He uses stories and video clips to illustrate how professional companies apply theories, frameworks, concepts or models to solve business problems. A team-based, major course project also affords students the opportunity to apply their learning during coursework to solve realistic business problems.