According to an annual survey by the National Retail Federation, the average American expects to spend $192.80 on Valentine’s Day this year. That’s up from an average of $175 last year . . . but down from $196 in 2020. People ages 35 to 44 plan to spend the most . . . $336. They’re followed by people ages 25 to 34, who plan to spend $238. 57% will pick up candy, and 40% will purchase greeting cards. Others will shell out for more expensive stuff like: Flowers . . . an evening out . . . an “experience” . . . jewelry . . . gift cards . . . and clothing.
